According the General Medical Council’s register, Dr Sarah Myhill was issued with a formal warning by the GMC in October 2012 to run until October 2017. The warning says:

On Dr Myhill’s website she made statements in relation to contraception and breast cancer screening that were factually incorrect; clinically unsubstantiated; and contrary to national guidelines. In so doing she used her position as a registered practitioner to exploit patients’ lack of medical knowledge by arousing ill found fears for their health. This conduct does not meet with the standard required of a doctor. It risks bringing the profession into disrepute and must not be repeated. The required standards are set out in Good Medical Practice and associated guidance. In this case, paragraph 57, 62 and 65 are particularly relevant. ‘You must make sure that your conduct at all times justifies your patients’ trust in you and the public’s trust in the profession.’ ‘You must not put pressure on people to use a service, for example by arousing ill founded fears for their future health’ and ‘You must do your best to make sure that any documents your write or sign are not false or misleading. This means that you must take reasonable steps to verify the information in the documents, and that you must not deliberately leave out relevant information.’ Whilst this failing in itself is not so serious as to require any restriction on Dr Myhill’s registration, it is necessary in response to issue this formal warning.

Though it may be true, that stuff about exploiting patients’ ignorance and fears isn’t a pleasant thing to have said about you, so it’s hardly surprising that the record of her battles with the GMC on Myhill’s website stops short of mentioning that the October 2012 hearing even took place, let alone the outcome. Even some of those who identify as Myhill’s supporters don’t seem to know about it.

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The pen is mightier than the sword, unless you’re Jerome Burne, who describes himself as a health journalist, who’s written for most of the national newspapers and a variety of magazines, in recent years mostly for the Daily Mail. Last year he won an award from the Medical Journalists Association. He also co-authored a couple of Patrick Holford’s books and is mysteriously described by Dana Ullman, of all people, as a ‘leading skeptic’. I confess I’d never heard of him until last week but then I don’t usually read the Daily Fail, so what would I know?

Being an award-winning medical journalist and having done all the careful, thorough and objective research that description implies, Jerome Burne will know all about homeopathy. He will know that it is based on fanciful pre-science notions about disease and he will know that most homeopathic products contain no trace of active ingredient. He will know that the homeopaths’ belief that diluting and shaking an ingredient increases ‘potency’ is irrational because it breaks basic laws of physics and chemistry.

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Most readers will already know that Holland & Barrett are currently running a promotion called ‘Ask our owls’, inviting customers to ask their specially trained staff about any of their products. If the staff member can’t answer, the customer gets a 20% discount. The month-long promo was launched on 9 June complete with one of these Twitter things #askourowls, thus providing, as this blogger put it, an open goal.

It was a sweet opportunity for the well-organised and gobby skeptics, who are waging a war on homeopathy ‘just because they don’t understand how it works’, to launch a…ahem..’spontaneous’ attack. (I imagine all you conspiraloon quacks reading this nodding sagely at this point.) The @Holland_Barrett twitter account was inundated with tweets and retweets by those seriously questioning their ethics, by those taking the piss and by those just gloating at how the H&B twitter account had been inundated with skeptics questioning their ethics and taking the piss.

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Although it only appeared last month, Melanie’s Marvelous Measles, written by Stephanie Messenger and published by Trafford Publishing, was raising hackles more than a year ago on the strength of the author’s promise to “[take] children on a journey to learn about the ineffectiveness of vaccinations and to know they don’t have to be scared of childhood illnesses, like measles and chicken pox. There are many health messages for parents to expand on about keeping healthy”.

A recent article by Tom Chivers of the Telegraph  mentions the book in the context of reports that “306 children died in Pakistan because of the infectious disease in 2012, a dramatic surge from the 64 children in 2011”. On Amazon the book got over 70 reviews in three days, every one condemning it.

But of those of you leaping to criticise, I have to wonder how many have actually read the book? I mean, are you not open to the possibility that it might actually contain valuable information that could protect our children’s health?

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A man in a white coat, smiles, offers an injection to an infant who is alone. “Innoculation is the perfect Medication” he tells the child after dancing and singing with a syringe. The nurse tells the children elsewhere that if they are vaccinated with the MMR they won’t get the Measles, Mumps and Rubella. Will it hurt asks the boy, well it might says DR Ranj, but you can cry if you want to. Without waiting for an OK, the doc injects the boy who says “I am not ready for my ‘jection”, but the doc marvels“I have already done it”. (sic)

Even if you didn’t see the TV show described above – and I didn’t – you probably sense the writer of that description didn’t approve of it and you probably won’t be surprised that the doctor and infant in question looked something like this:

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Oh, good grief! I’ve just read the Alliance for Natural Health’s report on a meeting convened last week by David Tredinnick MP, Chair of the Parliamentary Group for Integrated HealthcareMiles Lockwood of the Advertising Standards Authority was the invited speaker. The exact purpose of the meeting is left to our imagination and I imagine Miles Lockwood used it to put people straight on a few things. The purpose of the ANH report was evidently to try to make it look as if the ANH are doing something useful in the battle for the rights of promoters of mostly useless ‘therapies’ to mislead the public.

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No, the misspelling was mine. I was hoping to fool readers into believing I'm not very familiar with the name and that I'm not on their payroll. Sad, I know. Corrected it now.
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Oscar Wilde regarded the theatre as the “most immediate way in which a human being can share with another the sense of what it is to be a human being”. I’ve no idea what he was talking about but I often feel I don’t want to read or write another word about homeopathy, so it’s nice to blog about something else for a change.

Alternative is a new comedy play presented by Trunkman Productions — a small production company working mainly in fringe theatre — in association with the Nightingale Collaboration.

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